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SERVICES

RESUME

​BADER MEDIA GROUP | Field Producer | 2015 - Current 

Produce video content for corporations showcasing celebrity brand ambassadors

  • Clients Adidas, Coach, The North Face, Colgate, VW, Ebay, Toyota, Turn 2 Foundation

  • Conduct interviews, oversee logistics, supervise video production crew 

  • Distribute branded content for national media exposure​

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CONVENTION NEWS TELEVISION | Producer & Client Content Manager | 2012-2021

Produce live events & custom digital videos for associations nationwide 

  • Clients ASIS, ASH, CONEXPO/CONAGG, GBTA, NIGP, Shot Show.

  • Client relations, maintain budget while meeting client expectations 

  • Write scripts, conduct interviews & oversee onsite/post edit 

  • Develop session walk-in videos showcasing meeting features & encourage interaction

  • Oversee production team, coordinate logistics & collaborate with clients  

 

RIMS ANNUAL CONFERENCE | Executive Producer General Session | 2018 

Create compelling live events by merging brand content with creative content

  • Craft engaging videos, graphics, overall content that elevates each session & the RIMS brand 

  • Lead team in articulating strategy, pitching ideas & writing scripts 

  • Interface with audio/visual production teams, marketing, C-Suite & keynote speakers

  • Maintain client relationship and meet client expectations within budget 

 

NKBA VIDEO EXAM PREP COURSE | Executive Producer | 2017-2018

Redesigned 30 training videos with interactive hosts, expert demos & conversational scripting 

  • Transformed each 40 minute video into digestible & engaging content

  • Developed and field produced 15 expert video demos 

  • Pioneered the production team through new territory, facilitated edits & interfaced with client

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WE GOTTA TALK WITH SONNI | Podcast Producer & Editor | 2019 - Current

  • Guest booking & scheduling

  • Editor and distribution

  • Live show line producer

  • Select & edit social media assets 

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HOUSE OF HOCKEY | Podcast Producer, Editor & Host | 2020 - Current

  • Copywriter of episode descriptions

  • Cohost & Co-Creator

  • Editor and distribution

  • Live show line producer

  • Select & edit social media assets

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KEEP IT SIMPLE, SEXY | Podcast Producer & Editor | 2021 - Current

  • Copywriter of episode descriptions

  • Editor and distribution

  • Live show line producer

  • Select & edit social media assets

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TAKE IT FROM TONI | Podcast Producer & Editor | 2022 - Current

  • Copywriter of episode descriptions

  • Editor and distribution

  • Select & edit social media assets

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​ADDITIONAL EXPERIENCE

I’ve ditched the Newsroom angst, but not my journalistic integrity, curiosity & hustle

  • Life Love Shopping, Executive Producer, 2012-2013

  • The Daily Buzz, Producer & Vertical Content Manager, 2011-2012 

  • Fox35 News Orlando, Producer, 2009-2011 

  • NBC33/Fox 44 News Baton Rouge, Producer, 2007-2009

 

EDUCATION

Loyola University of New Orleans New Orleans, LA | May 2007

BA Broadcast Journalism    

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TECHNICAL SKILLS

Adobe Premiere, Photoshop, Final Cut Pro, GarageBand, iMovie, Canva, Google Suite,

WordPress, WIX, INEWS, ENPS, Social Media, podcast platforms

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WEBINAR TRAINING

Choose the right platform for your business, school, or company

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  • Step-by-step live tutorial explaining how to use the platform

  • Custom creative solutions for engaging powerpoint & keynote slides

  • Translate your in-person presentation engagement into digital engagement

  • Record webinars

  • *Option to use webinar content for podcasts and video content

VIDEO EVENTS & CONFERENCE CALLS

Choose the right platform for your business, Webex, Skype, Zoom etc.

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  • Step-by-step live tutorial explaining how to use the platform

  • How to schedule video calls with each platform and integrate into your current calendar

  • Proper camera placement and lighting solutions, using what’s already at home

  • Proper audio tools, using what’s already at home

  • *Option to record calls to post for employees unable to join live

ON-CAMERA COACHING

With nearly 15 years in the television/video industry, there’s nothing and no one Rachel hasn’t interviewed or coached on-camera.

 

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  • Your employees, executives and C-suite rock at their job and need some training to become the face(s) of the company and lead virtual video conference calls.

  • You are going to learn how to be the best version of yourself when on-camera.

  • This applies whether you’re on the boob tube, youtube, facebook live, ig stories or your company marketing videos!

  • You are going to learn to put on your “TV face” in 2.2 seconds!

GROUP ON-CAMERA COACHING

Finally face your fears of being on-camera and feel comfortable when delivering your TV friendly marketing story

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  • Feel comfortable on-camera 

  • Create your TV friendly story 

  • Take your marketing/branding messages and transform them into conversational, relatable messages.

  • Identify your company’s story

  • Write your story within and in line with the company’s story 

  • Learn how to be interviewed 

  • See the correct ways to sit/stand on-camera

  • Show you what to DO with your hands 

  • Best practices for good body language and why it matters on video calls

  • Learn how to set up camera, lighting, and audio with tools already at home 

  • (1) Video per person will be recorded and edited for you to use on a website and in marketing materials.

ONE-ON-ONE ON CAMERA COACHING

You have everything listed in the group coaching call and my undivided attention and training.

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  • If you don’t want to practice in front of others or your colleagues or have a very specific message to deliver you need help crafting, this is the way to go! 

  • 1 hour of recording time 

  • 2 rounds of video revisions 

  • 30 minute video coaching call with me during your practice week.

PODCAST PRODUCTION

  • Identify the purpose of the podcast

  • Decide on the content

  • Select a name 

  • Write opening introduction that plays before each episode

  • Option to include royalty free music 

  • Create podcast image logo

  • Write podcast description

  • Set up podcast on all distribution platforms

  • Create a content distribution calendar

  • Social media marketing strategy  

  • Edit each podcast 

  • Edit social media content

  • *Option to teach an employee to edit & distribute each podcast or have our team handle this aspect 

VIDEO CONTENT 

  • Create new video content 

  • Teach you how to use video tools already at your home ie: computer, webcams, cameras, natural light, audio.

  • How to conduct guest interviews 

  • Craft video content messages that are conversational 

  • Content can be long form or short form 

  • Edit videos to include company logo, music, and basic graphics within your style guide. 

  • 2 rounds of video edits 

  • Upload and distribute content to platforms of your choosing 

REPURPOSE CURRENT CONTENT

  • Take previously recorded webinars and edit into new short form video content.

  • Take previously recorded videos or podcasts and repurpose into short form content. 

  • Record new relevant video conference calls to repurpose into videos or podcasts

COPYWRITER

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  • Write any and all text for any advertising or forms of marketing including social media, podcast episode descriptions, blogs. 

  • Written content will increase brand awareness and encourage specific consumer action

SOCIAL MEDIA CONTENT 

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  • Choose your top 2 social platforms

  • Engage your employees to create specific and useful social content 

  • Step-by-step explanation on how to use relevant social platforms 

  • Decide on an engagement plan for social platforms

  • Learn how to set up camera, lighting, and audio with tools already at home 

  • Identify top hashtags and other best practices for social media engagement. 

HIRE A BRAND AMBASSADOR

  • Choose an on-camera talent to be the face of your company

  • Help choosing the right person to represent your company 

  • Decide on the company’s messaging and immediate goals

  • Brand Ambassadors will be the face and voice of your videos, podcasts, blog and social media content.

CONTACT RACHEL
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LOS ANGELES, CALIFORNIA

© 2024 Lady on TV, LLC

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