SERVICES
RESUME
BADER MEDIA GROUP | Field Producer | 2015 - Current
Produce video content for corporations showcasing celebrity brand ambassadors
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Clients Adidas, Coach, The North Face, Colgate, VW, Ebay, Toyota, Turn 2 Foundation
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Conduct interviews, oversee logistics, supervise video production crew
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Distribute branded content for national media exposure
CONVENTION NEWS TELEVISION | Producer & Client Content Manager | 2012-2021
Produce live events & custom digital videos for associations nationwide
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Clients ASIS, ASH, CONEXPO/CONAGG, GBTA, NIGP, Shot Show.
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Client relations, maintain budget while meeting client expectations
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Write scripts, conduct interviews & oversee onsite/post edit
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Develop session walk-in videos showcasing meeting features & encourage interaction
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Oversee production team, coordinate logistics & collaborate with clients
RIMS ANNUAL CONFERENCE | Executive Producer General Session | 2018
Create compelling live events by merging brand content with creative content
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Craft engaging videos, graphics, overall content that elevates each session & the RIMS brand
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Lead team in articulating strategy, pitching ideas & writing scripts
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Interface with audio/visual production teams, marketing, C-Suite & keynote speakers
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Maintain client relationship and meet client expectations within budget
NKBA VIDEO EXAM PREP COURSE | Executive Producer | 2017-2018
Redesigned 30 training videos with interactive hosts, expert demos & conversational scripting
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Transformed each 40 minute video into digestible & engaging content
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Developed and field produced 15 expert video demos
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Pioneered the production team through new territory, facilitated edits & interfaced with client
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WE GOTTA TALK WITH SONNI | Podcast Producer & Editor | 2019 - Current
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Guest booking & scheduling
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Editor and distribution
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Live show line producer
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Select & edit social media assets
HOUSE OF HOCKEY | Podcast Producer, Editor & Host | 2020 - Current
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Copywriter of episode descriptions
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Cohost & Co-Creator
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Editor and distribution
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Live show line producer
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Select & edit social media assets
KEEP IT SIMPLE, SEXY | Podcast Producer & Editor | 2021 - Current
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Copywriter of episode descriptions
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Editor and distribution
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Live show line producer
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Select & edit social media assets
TAKE IT FROM TONI | Podcast Producer & Editor | 2022 - Current
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Copywriter of episode descriptions
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Editor and distribution
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Select & edit social media assets
ADDITIONAL EXPERIENCE
I’ve ditched the Newsroom angst, but not my journalistic integrity, curiosity & hustle
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Life Love Shopping, Executive Producer, 2012-2013
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The Daily Buzz, Producer & Vertical Content Manager, 2011-2012
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Fox35 News Orlando, Producer, 2009-2011
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NBC33/Fox 44 News Baton Rouge, Producer, 2007-2009
EDUCATION
Loyola University of New Orleans New Orleans, LA | May 2007
BA Broadcast Journalism
TECHNICAL SKILLS
Adobe Premiere, Photoshop, Final Cut Pro, GarageBand, iMovie, Canva, Google Suite,
WordPress, WIX, INEWS, ENPS, Social Media, podcast platforms
WEBINAR TRAINING
Choose the right platform for your business, school, or company
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Step-by-step live tutorial explaining how to use the platform
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Custom creative solutions for engaging powerpoint & keynote slides
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Translate your in-person presentation engagement into digital engagement
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Record webinars
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*Option to use webinar content for podcasts and video content
VIDEO EVENTS & CONFERENCE CALLS
Choose the right platform for your business, Webex, Skype, Zoom etc.
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Step-by-step live tutorial explaining how to use the platform
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How to schedule video calls with each platform and integrate into your current calendar
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Proper camera placement and lighting solutions, using what’s already at home
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Proper audio tools, using what’s already at home
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*Option to record calls to post for employees unable to join live
ON-CAMERA COACHING
With nearly 15 years in the television/video industry, there’s nothing and no one Rachel hasn’t interviewed or coached on-camera.
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Your employees, executives and C-suite rock at their job and need some training to become the face(s) of the company and lead virtual video conference calls.
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You are going to learn how to be the best version of yourself when on-camera.
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This applies whether you’re on the boob tube, youtube, facebook live, ig stories or your company marketing videos!
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You are going to learn to put on your “TV face” in 2.2 seconds!
GROUP ON-CAMERA COACHING
Finally face your fears of being on-camera and feel comfortable when delivering your TV friendly marketing story
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Feel comfortable on-camera
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Create your TV friendly story
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Take your marketing/branding messages and transform them into conversational, relatable messages.
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Identify your company’s story
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Write your story within and in line with the company’s story
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Learn how to be interviewed
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See the correct ways to sit/stand on-camera
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Show you what to DO with your hands
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Best practices for good body language and why it matters on video calls
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Learn how to set up camera, lighting, and audio with tools already at home
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(1) Video per person will be recorded and edited for you to use on a website and in marketing materials.
ONE-ON-ONE ON CAMERA COACHING
You have everything listed in the group coaching call and my undivided attention and training.
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If you don’t want to practice in front of others or your colleagues or have a very specific message to deliver you need help crafting, this is the way to go!
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1 hour of recording time
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2 rounds of video revisions
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30 minute video coaching call with me during your practice week.
PODCAST PRODUCTION
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Identify the purpose of the podcast
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Decide on the content
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Select a name
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Write opening introduction that plays before each episode
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Option to include royalty free music
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Create podcast image logo
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Write podcast description
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Set up podcast on all distribution platforms
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Create a content distribution calendar
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Social media marketing strategy
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Edit each podcast
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Edit social media content
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*Option to teach an employee to edit & distribute each podcast or have our team handle this aspect
VIDEO CONTENT
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Create new video content
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Teach you how to use video tools already at your home ie: computer, webcams, cameras, natural light, audio.
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How to conduct guest interviews
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Craft video content messages that are conversational
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Content can be long form or short form
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Edit videos to include company logo, music, and basic graphics within your style guide.
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2 rounds of video edits
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Upload and distribute content to platforms of your choosing
REPURPOSE CURRENT CONTENT
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Take previously recorded webinars and edit into new short form video content.
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Take previously recorded videos or podcasts and repurpose into short form content.
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Record new relevant video conference calls to repurpose into videos or podcasts
COPYWRITER
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Write any and all text for any advertising or forms of marketing including social media, podcast episode descriptions, blogs.
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Written content will increase brand awareness and encourage specific consumer action
SOCIAL MEDIA CONTENT
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Choose your top 2 social platforms
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Engage your employees to create specific and useful social content
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Step-by-step explanation on how to use relevant social platforms
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Decide on an engagement plan for social platforms
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Learn how to set up camera, lighting, and audio with tools already at home
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Identify top hashtags and other best practices for social media engagement.
HIRE A BRAND AMBASSADOR
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Choose an on-camera talent to be the face of your company
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Help choosing the right person to represent your company
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Decide on the company’s messaging and immediate goals
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Brand Ambassadors will be the face and voice of your videos, podcasts, blog and social media content.